With a flexible online format and 24/7 access to learning resources, this 18- weeks Diploma of Advanced Studies allows you to develop advanced commercial expertise while continuing your professional career. The program combines online learning with two immersive residential weeks— one in Marbella and one in Crans Montana—giving you the opportunity to connect with an international community of hospitality professionals and apply your learning in a dynamic environment.

Across three advanced modules, you’ll explore commercial strategy and deal-making, multiproperty revenue and distribution, and AI-driven commercial analytics. You’ll develop the skills to structure strategic partnerships, negotiate commercial agreements, optimize performance across portfolios, and turn complex data into clear, decision-ready recommendations.

Module 1 — Commercial Strategy & Deal-Making

Develop the skills to structure, negotiate and manage high-value commercial agreements in international hospitality. Explore management contracts, franchises, joint ventures and strategic partnerships while learning how to align stakeholder interests, manage risk and build long-term commercial value.

Module 2 — Revenue Management & Distribution

Master advanced revenue and distribution strategies across multiple properties, brands and channels. Learn how to optimize total revenue, manage OTA and direct-booking relationships, evaluate channel profitability and use AI-powered forecasting and pricing tools to drive sustainable commercial performance.

Module 3 — Commercial Analytics & Digital Strategy

Turn commercial and revenue data into strategic decisions that drive business performance. Develop expertise in AI-driven analytics, predictive modelling and dashboarding while learning how to translate complex insights into clear, actionable recommendations for senior and non-technical stakeholders.