José Fernandez
When you see hospitality as an art, there’s no limit to what’s possible
Current position
General Manager at La Granja Ibiza, a 10-hectare farmstead with boutique rooms
Current position
General Manager at La Granja Ibiza, a 10-hectare farmstead with boutique rooms
Alumnus Jose Fernandez has used the hospitality expertise he gained at Les Roches to innovate and excite guests as a GM at hotels around the world.
I graduated from Les Roches Marbella and Crans-Montana, so I had plenty of opportunities to master the rules.
That second part has always been important to me too, though. I share that drive for innovation with Les Roches.
“My education at Les Roches gave me the confidence to be bold and inventive with my ideas – it still does.”
What would Pablo do?
When I launched The Slow as General Manager, I was always thinking: how can we do things differently? How can we add that bit of Picasso magic? My education at Les Roches gave me the confidence to be bold and inventive with my ideas – it still does.
“It’s like Picasso said – learn the rules like a pro so you can break them like an artist.”
In Bali, I found a really active community of Les Roches alumni. It’s incredible to see just how strong our network actually is. In fact, all my previous positions in London, New York, and the Turks and Caicos Islands were all through Les Roches connections. This family looks after its own!
Going green on the White Isle
Now I’m on another beautiful holiday island: Ibiza. I’m General Manager of a very exciting concept, La Granja, which combines sustainable, biodynamic farming with a collection of beautifully designed guestrooms.